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Cautiously Optimistic

Social media for better communication and a better life

Posts Tagged ‘MySpace

The Google+ Redesign Looks Oddly Familiar

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Google+Of all my social media platforms, I think I use Google+ the least. Well, technically, I use my old Myspace page the least, because it has been years since I even logged in.

That makes Google+ the second least used of my social media platforms. So it was with a bit of skepticism that I read the news that Google+ has done a big redesign of its site.

My first thought was “if a social media platform fell in the forest, and no one was there, did it make a sound?”

But after watching the video, and then logging in to the site, I realized there was something about the new look that was very familiar.

The way the wide-format images appear at the top of the page, the way status updates are displayed, it all looks suspiciously Facebook-like.

There are definitely some innovations, such as a customizable “ribbon” of moveable icons in the left-hand navigational column instead of static images or text. This is the kind of fresh design concept that Google will have to depend on if it wants to continue competing with Facebook.

But if the next Google+ redesign starts looking suspiciously like my old Myspace page, that’s when I may have to call it a day.

Follow me on Twitter at @charlesprimm.

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Written by Charles Primm

April 12, 2012 at 7:22 pm

Posted in Uncategorized

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The “It” Social Network of 2012

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Pinterest logo

That’s what PR Daily’s Arik Hanson is calling Pinterest. Hanson’s recent post on “17 Pinterest stats to show your boss or client” include these fun facts:

  • Pinterest is driving more Web traffic than Google+, LinkedIn and MySpace combined.
  • In the US, 97 percent of Pinterest users are women. In the UK, 56 percent of users are men.
  • Tennesseans are among the top users of Pinterest in the US.
  • Pinterest’s user engagement rate is between twice and three times as much as the same point in Twitter’s development.

The (very interesting) list goes on, but you get the point. Pinterest has staked a claim to the imaginations and online hours of millions of people, and is growing at a phenomenal rate.

The addictive nature of the social media site has, perhaps inevitably, spawned “junkie” stories like this one from the Washington Post’s Petula Dvorak:

“I’ve made 17 attempts at writing this column in the past three days. The pattern is always the same: turn on the computer, log in to Pinterest and lose myself in the site’s churning cycle of interest, hope, inspiration, jealousy, desperation, despair and depression. Pinterest is the hottest new social-networking tool. And it’s digital crack for women.”

Since I am writing this on Mardi Gras, it might be fitting to note that, just as the New Orleans cops break up the Bourbon Street revelries at midnight on Fat Tuesday, Pinterest is in effect doing the same thing, taking away the punchbowl right when the party is getting good.

In this story from Mashable’s Joann Pan, Pinterest has released code that lets companies block their online content from being pinned to Pinterest users’ personal pinboards. The story notes that perhaps 99 percent of all pins on Pinterest violate its own terms of service, so in order to prevent being sued into bankruptcy, the company had to shut down the party somewhat, if it wants to stay in business in the future.

We’re only two months into 2012, but unless another social media site gets this big, this quickly, Pinterest gets my vote for the “it” network of the year.

Follow me on Twitter at @charlesprimm.

Written by Charles Primm

February 21, 2012 at 8:15 pm